Akshay Kumar officially announced the beginning of Kesari's promotion with glimpses from the film. The battle is said to be one of the bravest battles ever fought in which only 21 Sikh soldiers fought against 10,000 Afghan tribesman. This battle stood different as only 21 Sikhs, who were a part of the British India regiment protecting the forts of Lockhart and Gulistan on the border areas of Afghanistan, took on 10,000 Afghan soldiers, who attacked Saragarhi.
Akshay wrote, "Aaj meri pagdi bhi Kesari, jo bahega mera woh lahoo bhi Kesari, aur mera jawaab bhi Kesari. Presenting the first one from the glimpses of Kesari", Akshay wrote while sharing the video. Along with the post, he also shared that the team will share the glimpses from the film later in the day. It has been directed by Anurag Singh and jointly produced by Dharma Productions, Cape of Good Films and Azure Entertainment.