Saturday, 21 September, 2019

Last VW Beetle (possibly ever) leaves the production line

The final Beetle edition to be manufactured in central Mexico The final Beetle edition to be manufactured in central Mexico
Ginger Lawrence | 11 July, 2019, 16:45

Volkswagen's last Beetle produced is seen during a ceremony to announce the cease of the production of the VW Beetle after 21 years in the market, at Volkswagen Plant on July 10, 2019 in Cuautlancingo, Mexico.

The employees wore bright yellow coats bearing the words: Thanks Beetle, as the unveiling proceeded in a festive atmosphere tinged with nostalgia for a vehicle that has generated a loyal following like nearly no other.

The freed-up factory space in Mexico will be used to produce a new compact SUV intended for the North American market, the company said in a news release.

Its legacy harkens back to the 1930s, when Ferdinand Porsche, the prolific engineer behind the famed luxury vehicle brand, chose to design a "People's Car" - or "Volkswagen" in German. By 1955, the millionth Beetle - officially called the Type 1 - had rolled off the assembly line in what was now the town of Wolfsburg.

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The "Final Edition" Beetle series is still available for purchase in the United States, reports CNN, with base prices of $23,045 for a coupe and $27,295 for a convertible. The 1968 movie "The Love Bug,"which featured a zany anthropomorphic vehicle, stoked Beetle fever".

Over the decades that the Volkswagen Beetle was in production, it has meant different things to different people. It was powered by an air-cooled engine mounted at the rear and was known for its simple design and reliability. He added "While its time has come, the role it has played in the evolution of our brand will be forever cherished". Its popularity helped the company to sell more than 1.2 million units between 1998 and 2010.

Market trends have shifted drastically since the Beetle's heyday. And it's being killed off to make way for compact SUVs and crossovers. "Anyone surprised or disappointed by this announcement better prepare themselves".

The last Beetle was finished in Denim Blue paint and is set to be displayed at VW's museum in Puebla as a "lasting tribute to the automobile's rich and storied heritage".