Thursday, 20 February, 2020

Apple launches gaming subscription service

Story image Apple Arcade & Apple TV+ want you glued to your screen
Cecil Davis | 11 September, 2019, 14:27

"A curated selection of over 100 new and exclusive games from numerous most innovative game developers in the world is the flawless complement to the App Store's existing massive catalogue of games", says Apple's vice president of worldwide marketing, Phil Schiller. The firm launched the product earlier this year in March as a way of leveraging its large app store to capture the attention of gamers. Games like ChuChu Rocket Universe from Sega, Pac-Man Party Royale from Bandai Namco, and Ubisoft's Rayman Mini offer new spins on classic properties.

Giving its content streaming and gaming dreams a solid foundation, Apple on Tuesday began its mega event at the Steve Jobs Theater here not with regular hardware or software updates, but by unveiling its subscription-based video streaming Apple TV+ and gaming service Arcade.

Apple Arcade will be available on 1 October on iPadOS and tvOS 13 and in October on macOS Catalina. There's a few common themes Apple is spreading across both services: they will be ad free, sharable with up to six family members, and cost $4.99 per month. Apple Arcade will also get a broad launch starting with 150 countries.

It's not particularly surprising, as Apple's aim with Arcade seems to be a focus on exclusive indie games. Apple may have scale when it comes to devices in pockets, but these competitor services offer the biggest and newest games - alongside indies. For $4.99 a month, subscribers can have access to a library of "curated" games that they can play across any Apple device. Those who hate water levels in side-scrollers may want to give Shinsekai a wide berth, as it's an underwater adventure game. Even though Apple has launched ahead of the Alphabet-owned company, it might not be enough to give an edge.

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The Enchanted World - A game where players save a magical world from developer Noodlecake.

While an internet connection is required to download the games, games can then be played online or offline, ad-free.

And when it comes to mobile gaming, Apple has for over a decade now managed to attract the cream of the mobile gaming crop. iPhone nearly single handedly made mobile gaming a viable option for developers, and will likely be offering tempting terms to continue to attract the best mobile gaming talent.